jsburbidge: (Lea)
jsburbidge ([personal profile] jsburbidge) wrote2009-03-03 12:59 pm
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Distributing books -- a datapoint

I was looking into looking into (as it were) Catherynne Valente's Palimpsest and found that it was in stock at no Chaptigo -- basically, the local monopoly for most intents and purposes -- store in the entire Toronto area. (Happily, it is something that Bakka has, so there is a local store where I can pick up the book if I don't order it from Amazon without evaluation).

Now,  Palimpsest is not exactly performing poorly: its amazon.com sales rank is at present 3,559, which is pretty respectable (by comparison Escape from Hell, which they have in stock at the local Coles  -- not even a full-fledged Indigo -- is at 4,831).

This suggests that something is deeply broken in the distribution system (as if I didn't know that already).  Its all very well for somebody like myself to know about a book (via Whatever, in this case) and decide to look for it.  But many sales are made via browsing, and not carrying a book which other indicators would suggest will sell relatively well is just a way of arbitrarily dragging an author's possible sales down.